Wetrace – Fisch

Kim Huber und Caroline Konrad

Design: In Kooperation mit KIAG Knowledge Intelligence Applications GmbH

The app WETRACE – Fish aims to bring greater transparency to the value creation chain for fish products, as well as their quality and sustainability. The app is a convenient purchasing tool as well as a quick and handy aid for product appraisals. Via a product scan, users can receive information that spans the full product lifecycle – from the sources of raw materials to transportation, all the way to the supermarket shelf. A playful approach aims to encourage self-determined and sustainable purchasing decisions.t.

Nominated 2017 in the category »Nachwuchs«